Every inquiry deserves an answer while it's still warm

Perché tracks new leads from your ads, website and software, shows how fast you respond, and flags the ones going cold.

A homeowner whose AC just died fills out a form at 9 p.m. If nobody replies for two days, they've already hired someone else. The ad dollars spent to get that lead are gone too.

Perché keeps your leads in one list, timestamps your first response, and flags new inquiries that nobody has touched. You also see which sources actually produce jobs.

Bring leads in by uploading a Facebook or Instagram lead-ad export, adding them by hand, syncing Jobber requests, or pushing them through our inbound API from tools like Zapier.

How Perché finds it

Speed and silence, measured honestly.

  • ✓A lead still marked new, or contacted but quiet, for 3 days is flagged (adjustable).
  • ✓Speed-to-lead shows your median response time and the share answered within an hour — timed only from responses made in Perché, never guessed.
  • ✓A source table shows leads, wins, losses and win rate among closed leads for each source, so open leads aren't counted as losses.
  • ✓Leads are kept separate from the main “revenue at risk” total because an inquiry isn't revenue you've earned yet.

What you get

One list for every source

Website, Facebook, Instagram, Jobber requests, phone calls you log yourself.

Response-time stats

Median reply time, answered-within-an-hour, who's still waiting and for how long.

Which source actually works

Win rate by source, using closed leads only.

From flag to recovered dollar

1
Get leads in
Upload an export, add by hand, sync from your software or use the API.
2
Watch the clock
New leads show how long they've waited.
3
Reply fast
Mark contacted or send a follow-up; the first response is timestamped.
4
Learn what converts
Compare sources by wins and losses.

Straight talk

Where live sync stands: a direct, automatic connection to Meta lead ads is built but switched off until Meta approves our app, which takes weeks. Until then, upload your lead-ad export or use the inbound API. We'll say so on the Integrations page the day it changes.

Common questions

Not yet live — it's built and waiting on Meta's app review. Today you can upload the export from Ads Manager.
From when the lead was created to the first time it leaves “new” in Perché or a follow-up is sent. Leads handled elsewhere are counted separately, not guessed.
No. Follow-ups are a click you control.

Related

Cold Estimates

Quotes that went quiet, ranked by what they're worth.

Learn more →

Reputation

Reviews that need a reply, and happy customers to ask.

Learn more →

Maintenance Plans

Plans to renew and customers who never got offered one.

Learn more →

See what your own numbers say

Start a 14-day free trial — no card required — or talk to a real person first.